Marketing Consultancy

This is the bedrock of your future success. The foundations to business prosperity are built on a Business Plan and a Marketing Plan unique to your particular industry. We’ll help you.

Since the 1990s the unbridled power of the Internet has widened the universe of opportunities with great advantages, and some grave disadvantages to business. In a technology obsessed world we canvass what’s best for your gain.

Marketing is such a complex discipline that  it could take a large book to explain it and provide worthwhile motivation to say, a small business to medium size business  wishing to expand, change direction or scale down. And every business has its own unique characteristics that could differ considerably within any same industry sector.

How we work: The mainframe of marketing is to grow your business more profitably. It requires us to build great two-way communication strands between you and our company.  We do a marketing needs analysis and develop a specific action plan based on actual priorities. We develop the appropriate budget. The action strategy is built around your point of difference to your competitors and an identified ‘unique selling proposition’ and we provide the option of you having your own staff to implement it or to appoint us to ensure maximum delivery impact.

Marketing requires marketing collateral – and this requires high quality copywriting and design. We do the copywriting in-house but outsource graphic design for greater choice of talent and to get the most competitive price and value..

We write advertising that’s written and designed to sell the message not merely take up paid space. We source and create high value publicity for local, state and national publications. We create great direct marketing campaigns and  promotional strategies for advertising, public relations, conferences, product launches, business breakfasts and dinners, trade shows and more, but we don’t just do them, we measure results for you.

For a boutique sized company we punch well above our weight but that’s the fighter in us for you.